Brown-Forman Corporation places a premium on managing its brand assets and interactive content, deeming these to be critical to engaging customers with information that educates, involves and entertains.
Foster's Group selects RedPrairie to supply and implement supply chain execution systems for its Logistics Network Transformation Project in Australia.
Brown-Forman, one of the leading producers and marketers of distilled spirits such as Jack Daniels and Southern Comfort, sought to enhance communications and business processes for its employees.
After recent acquisitions from Allied Domecq, Beam Global Spirits & Wine Inc. has more than 100 brands, operations in 16 locations and sales in 160 countries.