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  • LeapFrog Appoints Chief Marketing Officer

    In this role, the new CMO is responsible for the LeapFrog brand and consumer experience globally, which includes consumer insights, product marketing, licensing, content development, marketing communications and public relations.

  • Sara Lee Names Innovation Leader for Hillshire Brands Company

    Most recently, the spin off's Chief Innovation Officer served as global vice president, marketing, writing and creative expression GBU at Newell Rubbermaid, Inc.
  • Vans Targets $1B Growth, Announces New Product Lines

    VF Corporation's largest action sports brand details global strategy to achieve $2.2 billion in revenues by 2016.
  • ConAgra Shares Roadmap To Operational Excellence

    ConAgras Senior Director of Continuous Improvement candidly reveals details behind the strategy and deployment of a large-scale Overall Equipment Effectiveness (OEE) roll out. Today, OEE serves the company as a central business performance metric to help evaluate opportunities in sourcing, supply planning optimization and distribution network improvements as well as in capital equipment and product innovation initiatives.
  • Walmart, Unilever Execs Join GS1 US Board

    Cameron Geiger of Wal-Mart Stores, Inc., and Kees Kruythoff of Unilever North America have been appointed to the GS1 US Board of Governors.

  • Diageo Acquires Cabin Fever Maple Flavored Whisky

    The brand will be the newest addition to Diageo's Catalyst Division, which focuses exclusively on high potential brands.

  • Coca-Cola, Ford, Heinz, Nike, P&G Form New Collaborative

    These five global companies form the Plant PET Technology Collaborative (PTC), a strategic working group focused on accelerating the development and use of 100% plant-based PET materials and fiber in their products.
  • Starbucks to Sell K-Cups

    Following the successful launch of Starbucks K-Cup packs into food, drug, mass and club channels last November, K-Cup packs will now be available to the millions of customers who visit Starbucks stores every week.
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