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  • Direct POS Data Sharing

    Jennifer Beckett, vice president of Sales & Marketing at Vendor Managed Technologies, Inc. (VMT), reveals how data sharing has drastically changed the collaborative analytics environment for retailers and suppliers.
  • Pepsi and Twitter Announce Global Partnership

    By partnering with Twitter, PepsiCo is providing fans exclusive content and engaging millions of people around the world through one of their key passion points music.
  • Coca-Cola QR Codes Drive Consumer Engagement

    Coca-Cola signed an agreement with ScanLife to position the beverage company as a pioneer in the fields of mobile marketing and managed mobile barcodes.
  • Kraft Shareholders Approve Mondelez as New Name

    It's official: Mondelez will serve as an umbrella for the company's many iconic product brands, including Cadbury, Jacobs, LU, Milka, Nabisco, Oreo, Tang and Trident.
  • Americans Name Top Food Brands in 2012

    A new study recently polled more than 38,500 American consumers about more than 1,500 lifestyle, product and service brands to reveal which brands Americans are likely to reach for when they are hungry. Find out why Chobani, Lays and Oreo were deemed Brands of the Year in their respective categories.
  • Progress Report: Nestle Creates Shared Value in the U.S.

    Nestl in the United States released its 2011 Creating Shared Value report detailing new accomplishments in the areas of nutrition, sustainable business practices, and economic and community development.
  • Anheuser-Busch InBev Strikes Supply Chain Deal

    The global brewer will expand its implementation of transportation and logistics management solutions based on successful roll outs in key regions.
  • Inside the Top 25 Supply Chains

    Gartners Supply Chain Top 25 list for 2012 includes eight pure play consumer goods companies. Some are perennial leaders, like P&G. Others climbed the ranks with impressive supply chain transformations. Unilever, for example, broke into the top 10 this year, and Kimberly-Clark made its debut at No. 25.
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