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  • Conair Tames Big Data

    Together, Conair's Marketing and IT teams wrote a business case that would essentially transform the company's "big data" problem into actionable insights.
  • Dairy Crest Delivers on Growing E-Commerce Demands

    As its customer base changed, the company needed a scalable infrastructure to support new milk&more e-commerce customers and respond to demand with marketing campaigns.
  • TreeHouse Foods Makes Strategic Management Changes

    TreeHouse Foods promotes a new EVP of TreeHouse Foods and President of Bay Valley Foods, and appoints a newly created role of EVP, Acquisitions Integrations for TreeHouse Foods.
  • Newell Rubbermaid Gets A Fresh Perspective

    Newell Rubbermaid went straight to the source for millennial marketing insights by partnering with more than 150 Philadelphia University industrial design students.
  • SC Johnson Introduces Compostable Ziploc Bags

    Ziploc Brand Compostable Bags, available exclusively online at SCJGreenChoices.com, are designed for use in commercial composting facilities that accept food scraps and compostable bags.
  • Top 10 Most Chosen Consumer Goods Brands

    A new global ranking of fast moving consumer goods brands reveals the brands that are being bought by the most consumers, the most often. Coca-Cola leads the Top 50 list, while some surprising brands, like Maggi, make it into the top 10. And only one brand in the world reaches more than half of the global population.
  • TalkingRain Expands Product Line

    Sparkling ICE dedicated extensive time and resources to consumer research and product development for the expanded lemonade varieties.
  • SVEDKA Vodka Launches Bold Campaign

    The company is set to launch its new national integrated marketing campaign, with outdoor, digital, social, print and experiential activations.
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