Anheuser-Busch InBev has made an approach to SABMiller Plc regarding a combination of the two companies.Such a deal would help the big beer companies grow international market share, but how would such a merger impact U.S. craft beer companies?
The Power of 1 Awards honor organizations and individuals that have made a significant impact on their trading partner communities. Find out which Nestl employee was honored with the 1WorldSync Compass Award.
Creating an efficient and analytical environment - one capable of transforming raw data from suppliers, customers, locations, products, etc., into deliverable insights - is a real challenge. Find out how manufacturers are leveraging technologies such as a Master Data Management to consolidate and manage their nutrition and product information across the organization, and to publish accurate and up-to-date information across all channels.
Kellogg's has successfully used mobile technology to improve visibility and measurement of its field sales activities and retail execution across the United States. Find out how the company is implementing and using the solution.
If you are serious about entering a new market, put down those research reports and spend two weeks in that region. Immerse yourself in that market. This was the consensus among the consumer goods executives who recently convened to combine their expertise, with the goal to master the imperative of attaining growth in emerging economies.
Seattle-based Amazon.com’s Amazon Media Group has selected three more agencies to join its Trusted Creative Partner program, marking the first additions to the six original partners named when the initiative launched in 2014.
