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CPG

  • A Healthy Regimen

    As a leading manufacturer of vitamins, minerals, and other supplements designed to promote good health, Pharmavite, like other CPG manufacturers, wants to ensure that the right products are on store shelves at the right time.

  • Funding the Cause

    This month, CGT sat down with Mark Osborn, Chief Solutions Officer for Gelco Information Netwok, to discuss details of Sarbane-Oxley, what it means for CG firms and, most importantly, what they need to do about it.

  • The 25 Most Influential: June 2004

    With a higher degree of mandates from retailers, corporate legislation like Sarbanes-Oxley and a crowded product marketplace, it would appear that the consumer goods landscape is an unforgiving atmosphere full of revenue roadblocks.

  • Between the Lines-- June 2004

    How to best utilize supply chain services in a multi-channel environment.

  • The Big Picture

    The Crayola brand owner draws on Siebel to brighten trade promotions.

  • Insights -- June 2004

    Companies accept contract compliance breakdowns as a fact of life and have done so for years.

  • Special Report - May 2004

    The American Marketing Association defines a brand as a "name, term sign, symbol or design or a combination of them, which is intended to identify the goods or services of one seller or group of sellers and to and to differentiate them from those of competitors."

  • Sticking to the Plan

    The words "technology" and "new" are rarely far from one another in articles about supply chain technology.
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