CPG

The company will add Ridsect, Bloom, Catch, Cucal, Pyrel, Vapona, and Fumitox brands.

A look inside a new research model for improving manufacturer/retailer collaboration for promotional activities from Gartner Inc. and the Promotion Optimization Institute.

The 2010 Consumer Goods Sales and Marketing Summit kicked off this week, providing more than 200 consumer goods executives with a little more insight into customer-facing trends and topics. Get the inside scoop here!

CGT presents the most recent crop of consumer goods "Visionaries" -- 10 industry thought leaders who are shaping the future of their respective companies with unprecedented business and technology initiatives. Find out about their biggest accomplishments of late and get a glimpse into the big business initiatives they have on the horizon.

RITZ crackers, the brand that is Open for Fun, teams up withworld-renowned music artist Wyclef Jean to serve up all the ingredients forthis summer's ultimate block party experience.

Deloittereveals the results of a recent research survey of consumer products and retailexecutives on the challenges that national brands face.

A rumor that P&G might acquire Newell Rubbermaid sent options trading on the manufacturer to its highest level in almost three months, Businessweek reported Tuesday.

Based on tests led by the manufacturer's In-market Testing for Growth group, Kraft can demonstrate how retailers can profitably improve shelf layouts, merchandising, marketing and servicing strategies.