The agenda for this leading consumer goods industry conference also features innovation thought leaders from Kraft Foods, Kimberly-Clark, Clorox, CleanWell and more.
The J. M. Smucker Company completes an acquisition of Enray Inc., a privately-held manufacturer and marketer of premium organic, gluten-free ancient grain products.
There has been much talk about omni-channel consumers and the impact theyve had on traditional CPG commerce. While its true that the CPG landscape has undergone monumental shifts, the motivation for consumers is quite simple: to take greater control of their lives.
Find out how Kimberly-Clark's Baby and Childcare brands are developing price promotions for the digital world to help moms interact and build relationships with its brands.
Fred Schroeder, president, Adesso Solutions, offers realistic tips for small to mid-sized consumer goods manufacturers who want to conquer the seemingly impossible task of achieving trade promotion effectiveness.
The very basis of competitive advantage in the consumer goods industry is shifting. The next wave of breakout winners are building and leveraging capabilities rooted in analytics and actionable insights.
