CPG

The Oscar-winning film "Her" tells the story of a man who falls in love with the artificial intelligence (AI) personal assistant on his smartphone. That may sound far-fetched, but many consumer packaged goods (CPG) companies are already enamored.

This is a significant strategic move for Mars Petcare to complement its large and growing global Petcare business.

This cleaning season, for the first time ever, consumers can experience the cleaning power of Tide both in and out of the laundry room.

Mondelez brand, OREO, launches a new Snack Hacks video series which embodies the trend of remixing what is currently driving food culture.

The grand opening of P&Gs third high tech innovation center in the region will house 254 advanced research laboratories.

Church & Dwight chose Terra Technology after a successful pilot demonstrated a significant improvement in forecast accuracy, enabling the company to better predict and respond to consumer demand.

In the midst of private label popularity, limited brand loyalty, and increasing sales of items along grocers outside walls, like fresh produce, consumer goods brands face an ultimatum: develop strategies to stand out or risk losing sales.

The company announces that Grant F. Reid, current Global President of Mars Chocolate, has been named by the Mars Board of Directors to take over the Office of the President on January 2, 2015.