CPG

Done properly, a distributed workforce can drive diversity, creativity and profits. Get the hard numbers surrounding the state of CPG workforce, and dig into best practices that can be implemented today.

Here, we caught up with Treasure Data's CPG Industry Solutions Lead, David McCarty to find out how customer data platforms can help CGs build a foundation for future-proof success.

Three experts discuss the proper strategic approach to consumer data management as well as the technological prowess that allows CGs to turn data into insight, and insight into action.

The advancement will enable the use of the universal coupon online, a feature that’s unavailable through the current standard.

Reckitt Benckiser will leverage Google’s technology to unify its data into a single source of truth and develop new consumer identification, journey and behavior capabilities.

PepsiCo Beverages Canada and Danone Waters of America have entered into an exclusive alliance for PepsiCo to distribute Evian in Canada.

We understand that one of the most valuable moments of an event is the chance to meet and engage with high-level speakers within the industry. As such, we’re re-imagining the virtual format to unlock this one-to-one, real-time opportunity.

Did you or someone on your team recently take a new role? We want to hear about it!