New CPG product introductions declined 16% during the pandemic, but retail shelves are ready and waiting for the pipeline to unleash new innovations to woo consumers with less spending power.
Snap, the company that owns social media platform Snapchat, is continuing to innovate with augmented reality, and Coca-Cola is the latest brand to partner with them.
The co-manufacturer of Hershey’s Skinny Pop brand will help the company strengthen its supply chain capabilities, building out its network of suppliers and manufacturers. Learn more.
Claire Wyatt, vice president of business strategy and marketing science at Albertsons Media Collective, will be joining us at Analytics Unite for a discussion on building advanced analytics capabilities for retail media networks.
John Phillips, PepsiCo senior VP, customer supply chain and go-to-market, presents ways to turn VUCA into opportunities and success in this radically shifted post-pandemic CPG environment.
