Manufacturing

By 2009, Hayneedle, Inc. was marketing more than 220 niche product category web sites. With so many disparate products, an organized and optimized distribution process became top priority.

Unilever made two big announcements in one week: First, its pending sales of Mrs. Dash and other specialty Culver brands for $325 million, and second, an expanded brand offering in the U.K.

Starbucks aims to increase its coffee sales via a QR code campaign with the help of Scanbuy.

Technologically-Advanced Consumers, The Demise of Enterprise IT, Proven Downstream Data Use Cases, The Supply Chain of the Future you name the topic, chances are that the speakers covered it at the 2011 Consumer Goods Business & Technology Leadership Conference. Click here for a recap of the event's many highlights, featuring industry all stars from P&G, Unilever, Kimberly-Clark, Energizer, PepsiCo and many more.

Learn how users leveraged Product Portfolio Management (PPM) technology and best practices to optimize their methodologies and realize benefits like: improved time to market; higher product development efficiency; better alignment of the product portfolio with company strategy. Author Jim Brown of research firm Tech-Clarity reveals how PPM plus best practice processes are a great enabler of ROI for product development firms the world over.

Oracle recently praised consumer goods companies for business achievements driving operational excellence and enabling growth using technology, innovative strategies and best practices.

It's no secret: the youth of today have tremendous spending power. They also have loyalty to brands. A recent poll says Apple brands dominate the youth market in popularity, but Oreo Cookies, Hershey's Milk Chocolate Candy Bars and Sprite were among the favorites too. Click here for more results from this poll.

The agreement is expected to broaden the reach of the Yogen Fruz Brand in U.S. markets.