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Manufacturing

  • Nestle Leads Dairy Development in China

    Nestls work with farmers in Shuangcheng is part of what it calls Creating Shared Value, an approach to business that aims to create value for the companys shareholders at the same time as for those communities where it operates.

  • What are America's Greatest Brands?

    The year 2011 provided a bumpy ride, filled with turbulent economic uncertainty, yet the brands featured in the ninth edition of Americas Greatest Brands landed safely and are thriving. Find out which consumer goods brands were deemed leaders alongside big names, like Walmart, NASCAR and UPS.
  • In-Store Merchandising Measurement: Cost-Effective Insight at the Shelf with Smartphones and Tablets

    Many organizations face an information gap in retail stores, making it difficult or costly to know how their products look on the shelf where consumers make their buying decisions. Learn the top challenges and opportunities of leveraging valuable in-store retail execution data.
  • Sara Lee to Acquire Tea Forte

    With this acquisition Sara Lee strengthens its expertise and presence in the fast-growing segment of luxury teas.

  • Nutrisystem Shapes Next-Gen Marketing Program

    Nutrisystem leverages Affinnovas innovation platform to identify four top contenders out of over 73 million marketing concepts.
  • Top 10 Food Trends for 2012

    Known as the Supermarket Guru, Phil Lempert can predict the future and then help businesses and consumers understand it. In a recent blog article, he called 2011 one of the most exciting and game-changing years in the food world. Using last year as a backdrop, Lempert provided his top 10 predictions for the food industry in 2012.
  • Anheuser-Busch Names VP of Marketing

    The executive brings more than 20 years of media and marketing experience, spent working on behalf of some of the world's biggest and most successful brands, including ESPN, Allstate and Starcom.
  • Helen of Troy Closes P&G Business Acquisition

    Helen of Troy's CEO expects to quickly integrate the PUR brands into its Healthcare/Home Environment segment. The category shares the segment's current customer base, target audience and product focus areas.
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