Icon Health & Fitness Simplifies Sales and Support

UTS Inc., a subsidiary of ICON Health & Fitness Inc., selects ServiceBench Inc.'s Extended Warranty solution to simplify the sales and support of extended warranties for a wide range of fitness equipment. ICON, one of the largest manufacturers and marketers of fitness equipment in the world and owner of well-known brands, including NordicTrack, ProForm and Weider, will deploy the web-based solution to streamline many of the manual, paper-based processes currently used by retail partners to sell, process and support extended warranties for treadmill units, incline trainers, ellipticals, stationary bikes, home gyms, weight benches, yoga and Pilates equipment and more.