Many companies use social media to build their brand, yet research indicates that they may also be able to monetize these channels. Online shoppers who interact with retailers on Facebook and Twitter are looking specifically for inside scoop on deals and want to stay up-to-date on products, according to new research. The study also highlights the popularity of group-buying sites and how smartphones influence social media.
A RecLab prize on Overstock.com challenges researchers to advance the state-of-the-art in product recommendations with a new privacy-secure cloud environment.
Launched in July 2008, Yihaodian offers more than 75,000 SKUs and has achieved a significant position in online grocery sales, as well as in categories such as baby/Mom, consumer electronics and apparel.
Radio Flyer transforms its digital presence with an enhanced Web site boasting a new visual design, improved user experience and e-commerce integration.
An annual assessment of leading online retailers shows that customer satisfaction with e-retail remains at an all-time high. After six years at the top of the list, Netflix drops to No. 13 and Amazon narrowly takes the lead. Find out who the biggest gainers were this year.
Kraft Foods announces that its premium coffee brand, Gevalia, will be available for purchase in supermarkets, mass merchandisers and other retail outlets across the United States beginning in August 2011.
