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E-commerce

  • EU Consumer Rights Directive is in Effect

    E-commerce is the fastest growing retail market in Europe, despite the majority of online trade being limited to within each states own borders. Here, Matt Duncombe, partner at DLA Piper, explains how the EU Consumer Rights Directive (coming up on its 1 year anniversary) offers protection to consumers buying across borders and guidance to global retailers in managing their online sales. Specifically, Duncombe highlights nine aspects of the directive and discusses what they mean for online retailers.
  • Total Gym Fitness Flexes its Mobile Muscle

    Total Gym identified its phone communications and customer relationships as its greatest strength and wanted to find a way to bring this experience online, by using a new solution to identify shopper preferences and incorporate the latest e-commerce best practices.
  • Achieve a Future-Proof E-Commerce Platform

    With today's rapidly evolving technologies, upgrading or replacing an e-commerce platform can be a means of competitive advantage in the face of changing customer expectations. Here are four critical questions companies must answer before embarking on an e-commerce re-platforming initiative.
  • OREO Invites Fans to Personalize Packaging

    OREO Colorfilled allows shoppers to personalize OREO cookie wrappers this holiday season, supporting Mondelez International's Strategy to Grow E-Commerce Revenues to $1 billion by 2020.
  • Crocs' E-Commerce Business Grows Despite Inventory, Supply Chain Issues

    Crocs' global e-commerce business grew globally in its third quarter, despite inventory and supply chain issues. Find out what's boosting this footwear retailer's online presence and its five initiatives to improve supply chain performance.
  • 5 Fundamentals for Omnichannel Success

    Businesses must deliver consistency at each entry point and every phase of commerce to achieve omnichannel success by leveraging these five strategies.
  • Walmart Sales Will Remain Flat After E-Commerce Investments

    Walmart told investors total net sales growth will be relatively flat for fiscal year 2016, in part to its investments in new technologies, including e-commerce and digital capabilities. Find out what cutting-edge digital and supply chain improvements Walmart is making.
  • Walmarts Mobile Chief Joins PepsiCo

    Walmarts head of mobile and digital has joined PepsiCo to lead a big e-commerce push for the maker of Doritos potato chips and Pepsi-Cola.
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