Zach Dennett, VP of loyalty and omnichannel at CVS Health, discusses how the company is focusing on consumer insights and convenience as decisive factors in loyalty-building and engagement.
Delve into the exciting intersection between retail, consumer goods, AI, marketing, and fashion, and learn how companies are strategically positioning themselves at the forefront of these innovations.
Dig into how this technology is different from existing tools, some recent and exciting use cases, and some of the biggest misconceptions about the use of generative AI.
Mark Kirkham, SVP and CMO of PepsiCo's International Beverages business, discusses the evolution of data usage, particularly in partnerships with retailers.
Claire Wyatt, VP, business strategy and marketing science at Albertsons Media Collective, discusses the challenges of retail media with regards to cross-integration with legacy platforms.
Learn from Manish Sharma, VP of omni and e-commerce for Kellogg Company, about how they define personalization, and how the transformation from e-commerce to omni-commerce is driving holistic success of their businesses.
