Google, Inc.

The cooler and outdoor accessory company has launched an immersive 3D and AR experience on its website, in which consumers can virtually view more than 50 virtual products in their own physical environments.

Google executive and CPG advertising leader Kirk Perry is next president and CEO, while Andrew Appel will transition to role as board director and advisor.

Mars Wrigley UK has teamed with Google in the name of better baking.

QR codes enable CG brands to engage in-store customers digitally and collect valuable insights from their target audience. Here’s why they're an essential tool in any post-pandemic first-party data collection strategy.

During this virtual discussion, thought leaders in the TPM trenches share experiences, figure out the new rules, and explore what TPM/O might look like in a post-COVID future, as well as where revenue growth management fits in. 

It's never been more important to understand where consumers are spending their time and money, and which trends are influencing their purchasing decisions. Download your complimentary white paper today for insights to help guide critical decisions in the months ahead.

Among all the influences of consumer buying decisions online, nothing ultimately carries more weight than accurate product content.