Gillette Pepsi Cos., Inc.

PepsiCo's Board of Directors elects Chief Executive Indra K. Nooyi to succeed Steven S. Reinemund as chairman when he retires in May 2007.

For the first time since 1998, Coca-Cola will advertise during the Super Bowl. According to Adweek, Coca-Cola was content buying the pods immediately prior to the telecasts, while competitor Pepsi dominated the in-game airwaves.

Pepsi-Cola North America leverages Avista Decision Support Services (Avista DSS) by Marketing Management Analytics Inc. (MMA) to help maximize the return on its marketing investments.

Brown-Forman, one of the leading producers and marketers of distilled spirits such as Jack Daniels and Southern Comfort, sought to enhance communications and business processes for its employees.

Pepsico finds top-line value in a sophisticated data mining.

PepsiCo Inc. signs a seven-year global services agreement with Hewlett-Packard (HP) to provide data center management services and infrastructure consolidation for the company's PepsiCo International division.

U.S. companies will increase their ERP budgets by 11.3 percent in 2007, says AMR Research's newly released the "Enterprise Resource Planning Spending Report, 2006-2007."

Church & Dwight Co. Inc. and ACNielsen U.S. form a long-term arrangement designating ACNielsen as its primary provider of marketing information services on a global basis.