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Capgemini

  • L'Oreal Taps Accenture CAS for Trade Promotions

    Under the agreement, Accenture will assist LOral in improving the use of its trade promotions funds by offering an enhanced view of its trade promotions process.

  • Alice.com to Offer Everyday Insights Data Program

    CPG partners receive comprehensive analytics and reporting solutions, giving brands a holistic view of consumers shopping and buying behaviors.

  • Sustainability Matters

    Somjit Amrit, vice president of the Consumer Packaged Goods vertical for Wipro, reveals why sustainability is the new mantra for consumer goods companies.

  • Post Event Analysis

    Booz & Co. shares tips for building capabilities to maximize trade spend return on investment.

  • Study Reveals Mobile Solutions Reduce Costs, Generate ROI

    Consumer goods companies are challenged with how to best leverage enterprise mobile solutions to add value both to the company's productivity and the customers' user experiences. IDC and Spring Wireless reveal exclusive study findings on how to reduce costs, such as travel, by 15 percent to 20 percent, and generate significant ROI.

  • TPM's Role in Demand Planning

    During the 2011 Consumer Goods Business and Technology Leadership Conference, a group of CG executives joined together for a lively discussion about TPM. Specifically, they tried to answer the question: What is TPM's role in demand forecasting? Finding the answer was not that easy

  • 2011 Tech Preview Guide

    With new technology offerings flooding the market almost daily, CGT showcases 15 game-changing solutions that have recently hit the market for consumer goods firms. Find out how they can empower your business initiatives.

  • Petco Joins CPG Industry Information Sharing Model

    Petco is collaborating with SymphonyIRI to share CPG market information that is expected to help both organizations obtain deeper level insights into the marketplace and with Petco shoppers.

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