One of the key challenges Church & Dwight looked to solve involved phantom inventory — products that incorrectly appeared in the company's inventory system when it wasn't actually on store shelves.
Shifting consumer behaviors, emerging product categories and an unstable economy are creating a host of new challenges for retailers and CPGs trying to answer the age-old question of how to stock the right products at the right price.
The beverage category has become increasingly segmented and competitive, which means both category leaders and challenger brands must be cognizant of their OSA. Learn about the tools, tech, and tactics that can help ensure they’re in the consideration set.
As Nutrabolt’s portfolio grew, the company sought a more efficient way to track SKU availability, pricing and out-of-stock data across its retail and distributor network.
Learn how CPGs like PepsiCo, Unilever, AB InBev, and more are preparing for the future of digital assistants, conversational commerce, and micro-level retail experiences.
Thanks to an increasingly fragmented retail environment, today’s consumer goods organizations are battling for more visibility into operations and more leverage within their partnerships.
CPGs face numerous challenges when crafting retail execution strategies across channels, including navigating supply chain disruptions, integrating new technology into their organization and using customer data effectively.