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Research Topic

  • Nestle Unveils Nutrition Education Campaign

    By providing tips and tools, a new campaign shows how individuals and families can quickly assemble high-quality balanced meals using frozen prepared entrees.
  • U.S. Consumers Love Brands that Love Them

    A new survey of 1,000 consumers reveals that loyalty has indeed become a two-way street. No longer are the days when brands can advocate solely for themselves. Read on for a breakdown of consumer loyalty preferences by gender, generation and geographic location.
  • Nestle to Build Nescafe Coffee Center in China

    Nestl is helping to accelerate the development of Chinas coffee industry with the construction of new facilities.

  • Retailers and Suppliers are Split 50/50 on Growth Forecasts

    A new survey finds concessions and payroll tax to be economic "speed bumps" for retailers and suppliers in the Spring of 2013. While the results may seem daunting, their predictions do show a few glimmers of hope.
  • Nestle Accelerates Coffee Industry in China

    Aside from training 5,000 farmers, agronomists and coffee business professionals every year, a new institute will provide much-needed infrastructure to support rapidly expanding coffee production in the region.
  • Scotts Miracle-Gro Appoints CFO

    The appointment replaces Dave Evans, who resigned as chief financial officer and executive vice president in January when he accepted a similar role with Columbus-based Battelle.
  • PepsiCo Achieves Safe Water Access Goal

    The company doubles its original target and will aim to provide a total of six million people with access to safe water by 2015.
  • U.S. Consumers Ditch Brand Loyalty for Personalized Service

    In a survey of 2,191 U.S. adult consumers, 56 percent indicated that they would be at least somewhat likely to switch to another brand/company based on customer service options. The bottom line: Companies are at risk of losing customers if they neglect to accommodate customer preferences or adopt evolving channels of communication.
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