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Research Topic

  • Top 10 Headlines of 2015 So Far

    What have you been reading about so far in 2015? This years top 10 list includes major industry announcements (think Heinz/Kraft merger), trends in food and retail, and of course, financial success (top 100 registry).
  • Still Learning

    CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.
  • American Millennials Could Shake Up Retail

    According to an article from Business Insider, an emerging American trend could mean bad news for retailers like Macy's, Kohl's and J.C. Penney.
  • Pepsi Adds Pepsi Limon Beverage

    The new Pepsi Limon beverage made with a hint of real lime juice appeals to Hispanic flavor preferences.
  • Characteristics of Visionaries

    In her monthly column, Lora Cecere reveals what it is like to work with 'visionary executives in the consumer goods industry and identifies the characteristics that make them stand out.
  • Why 20 KPIs is all you Really Need in TPM

    Teachers know all about cognitive overload: students presented with too much information are unable to process what theyre hearing and end up learning less rather than more. This is a lesson that consumer packaged goods (CPG) companies could absorb as they monitor the performance of their trade promotions.
  • What are Consumers Saying about your Brand?

    Brand owners must understand what is being said about their own brands, as well as their competitors' products, in order to succeed. These insights can then be used to respond quickly to both positive and negative online activities, so strategies can be developed to shape consumer perception. Here, two seasoned experts divulge the market strategies that can help drive business growth.
  • Walmart Leads 10 Most Popular Stores List

    24/7 Wall St.has come up with a list of the 10 Most Popular Stores inAmerica and Walmart tops the list.
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