Insights -- July 2004According to a recent global survey of 650 companies conducted by Deloitte Research, new product revenue contribution is expected to average 34 percent of overall revenue by 2007, up 21 percent from 1998. Insights -- May 2004Product Lifecycle Management (PLM) is receiving more attention at the leadership level and the value and benefits are being more deeply understood and appreciated. Product Management: Fast Turnaround How Procter & Gamble saved one of its key brands About Face Even though the modern-day facelift is a last-ditch effort in the never-ending quest to remain youthful, the principles behind the facelift make perfect sense. The Need for Shelf Examination Mastering the art of category management First Previous 109 110 111
