Marketing Tactics

Rise looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: expiring-product deal broker Flashfood.

Bay Cities, won gold for Best P-O-P Display at the 2019 Promax Games Awards for its Fortnite Battle Bus display.

Albertsons Cos. is honing its digital shopping experience with a number of recent enhancements that include its email marketing strategy.

The performance apparel maker's “Futurecraft Loop” initiative will manufacture shoes entirely from ocean plastics that can be returned and repurposed into another pair.

Publicis Group entered into an agreement with Alliance Data Systems Corp. to acquire Alliance Data’s Epsilon business for a total of $4.4 billion.

Texas-based H-E-B recently wrapped its annual, two-week-long “Thrill of the Grill” campaign, promoting all the means necessary for grilling season with a slew of deals and a sampling event.

Technically speaking, you’re reading the final issue of Consumer Goods Technology. But we’re not going anywhere. We’ve just decided to practice what we’ve been preaching for the last few years.