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CPG experts weigh in on whether the shopping list is still king for food shoppers and marketers, and the answer is yes – sort of.

PepsiCo and DIRECTV join forces to match customers' excitement leading up to Super Bowl 50, including exclusive entertainment opportunities and an immersive social media experience.

Brands are endlessly seeking to appeal to Millennials. Find out which seven consumer goods brands are getting it right.

L'Oreal Canada has opened its own Content Factory, a production studio open to all employees who want to create original content for their brands, instantly providing custom material for digital platforms.

The TerraCycle business model was born from the idea that if you could find a way to make high-quality affordable consumer products from waste, you could create a business with two revenue streams. In other words,get paid to collect material, and get paid for the resulting product or recycled commodity you create from that material. With its business model in tact, but no ability to spend money on paid advertising, TerraCycle had to approach marketing in a unique way since the very early days. In this month's cover story, TerraCycle divulges its recipe for marketing success without a budget.

Nestle's Nescafe brand is one of the first to partner with Facebook to launch an immersive video.

Seafood company Gorton's announces a commitment to simplify ingredients for all of the brand's items by the end of 2017. Find out how else the list of ingredients will change.

Crocs' global e-commerce business grew globally in its third quarter, despite inventory and supply chain issues. Find out what's boosting this footwear retailer's online presence and its five initiatives to improve supply chain performance.