Molson Coors Brewing Company will pay $3.5 billion to acquire StarBev, giving the Canadian-American beer maker a new base in Europe and adding more than 20 brands to its portfolio.
These five global companies form the Plant PET Technology Collaborative (PTC), a strategic working group focused on accelerating the development and use of 100% plant-based PET materials and fiber in their products.
Along with the naming announcement, Sara Lee revealed its strategy for its North American foods business, Hillshire Brands Company, which emphasized new product development, marketing investment and disciplined cost control.
New products generated 10.5 percent of net revenue in 2011, up from 7.4 percent in 2009. And as Kraft Foods plans to divide into two independent public companies, the company's R&D team has a robust development pipeline that's already delivered more than 70 new products in the past year.
This transformational acquisition is expected to position Smart Balance as a leader in the gluten-free category, accelerate its growth rate, and further diversify its mix toward high-growth natural brands.
