LaMotte will lead and oversee the brand's global marketing efforts and messaging across all product categories to continue to extend the reach and impact of KEEN across its retail channels and consumer fanbase.
CytoSport, Inc. launches the ready to drink product line, combining protein and caffeine into three coffee-inspired flavors: Vanilla Latte, Cafe Latte and Mocha Latte.
Together, WhiteWave and Danone are expected to create a unique global company committed to addressing tomorrows consumer trends by providing healthy and sustainable eating and drinking options.
Hostess Brands, the maker of Twinkies, announces a sale agreement with Gores Holdings, a transaction that will introduce Hostess as a publicly listed company almost four years after seeking bankruptcy protection.
If Hershey Co. considers any new acquisition offer in the coming weeks it could face opposition from some in its namesake town of Hershey, Pennsylvania.
