Strategy

Learn how Adidas will be able to offer personalized discounts, early access to new releases and collaborations, priority consumer service, and the ability to personalize experiences and offers.

Unilever is selling its global tea business to a private equity firm for about $5.08 billion.

Nestle unpacked its digital transformation strategy at an investors conference this week, identifying three priorities to increase e-commerce to a quarter of its total sales and doubling its consumer data records.   

Explore challenges and recommendations for CPGs investing in DTC

To support sustainability initiatives, here are three broad categories for those in consumer goods to consider.

Travel brand Away announced a trio of leadership announcements intended to position the company for growth amid the recovering travel industry.

Tyson Foods is investing in such technologies as artificial intelligence and predictive analytics as part of a new productivity plan it anticipates will deliver $1 billion in cost savings by fiscal 2024.

Jane Wakely has joined PepsiCo from two decades at Mars, while Ram Krishnan has been elevated into a new role for the company.