Campbell’s still plans to deliver on the soup category, but it’s looking to drop the identifier from its name as part of larger transformation efforts. Learn more.
Unilever is working on a multi-year program to progress on its generative AI use cases, scaling them across the enterprise to introduce global operational efficiencies and reduce costs.
MAC Cosmetics is looking to expand its global presence through a consumer-first marketing approach and disruptor mindset. To do so, the company has hired Emily Bromfield as its SVP of global marketing.
The Estée Lauder Companies is driving increased consumer recruitment and loyalty and optimized promotions via elevated precision marketing capabilities.