Mergers & Acquisitions

The digital native, hair color brand is planning to franchise and aggressively expand its brick-and-mortar Madison Reed Color Bars under a new joint venture with Ann Arbor, MI-based consulting firm Franworth.

Clay Johnson is leaving the mass merchant to become fast-food restaurant company Yum Brands' chief digital and technology officer, effective Oct. 15.

The deal is part of Tyson's global growth strategy to give the manufacturer greater flexibility in serving key global markets.

The acquisition brings together Influenster’s engaged consumer community with Bazaarvoice’s software and network of over 6,000 global brand and retailer websites.

Unilever promoted senior vice president Terry Thomas to executive vice president of customer development.

The apparel giant will use Boston-based retail predictive analytics and demand sensing firm Celect to bolster its direct-to-consumer strategy at the global level.

A majority stake in eSalon.com helps the global CPG strengthen its own hair color portfolio and grow its digital business.

Data, insight and advisory solution provider Edge by Ascential joins forces with marketing analytics company Jumpshot.