The executive has more than 16 years of consumer products research and development experience and most recently served as the Director, Global Innovation and New Technology at Bayer Consumer Care AG.
The deal will help provide new products and features for SodaStreams core business of home carbonation, and will accelerate its future penetration into new channels.
Innovation-focused executives from Kraft, Hallmark, AOL and many more met to deepen their understanding of true innovation at CGT's sixth annual Growth and Innovation Forum. Click here for key takeaways from the events insightful presentations and panels discussions
Vice Chairman Eduardo Castro-Wright has overseen global sourcing and the expansion of the companys global e-commerce technology, including its acquisitions into social and mobile commerce.
The creation of the Global Snacks Group and Power of One Americas Council are critical components of the companys long-term strategy to strengthen and extend its global leadership position in snacks and leverage the power of its combined food and beverage businesses.
