Skip to main content

Marketing

  • Nike Outfits French National Football (Soccer) Team

    Starting January 1, 2011, Nike Inc. will be the equipment supplier of the French Football Federation (FFF) until the end of the 2017-2018 season.
  • Newell Rubbermaid Strengthens Global Portfolio

    Newell Rubbermaid signs a definitive agreement to acquire substantially all of the assets of Aprica Childcare Institute Aprica Kassai Inc. -- also known as simply Aprica -- a maker of strollers, car seats and other children's products, headquartered in Osak.
  • Universal Brings Hasbro Games to the Big Screen

    Universal Pictures and Hasbro Inc. form a six-year strategic partnership to produce at least four motion pictures based on some of the world's best-known and beloved brands, including Monopoly, Candy Land, Clue, Ouija, Battleship, Magic, The Gathering and
  • Crocs and NBA Ink Deal

    Crocs Inc. expands its licensing business with an agreement covering the National Basketball Association (NBA).
  • McCormick Makes Sweet Acquisition

    McCormick & Company Inc. recently purchased the shares of Billy Bee Honey Products Ltd. for $75 million in cash.
  • Kodak Better Tracks Consumer Trends

    Eastman Kodak Company is utilizing Information Resources Inc.'s (IRI) MarketInsights solution to combine data integration and analytics, providing a detailed view of product sales results by geography and channel.
  • Hershey Appoints Chief People Officer

    Charlene H. Binder is joining The Hershey Company as senior vice president, chief people officer, effective March 24.
  • Pilgrim's Pride Exits Turkey Business

    Pilgrim's Pride Corporation announces the sale of its turkey production facility and distribution center in New Oxford, Pa., to New Oxford Foods LLC, a subsidiary of Hain Pure Protein Corp
X
This ad will auto-close in 10 seconds