New software from SAP is expected to help support growth and expansion plans, better manage projects across the business and analyze large volumes of data faster.
How globalization -- coupled with the current tumultuous economic environment -- is affecting the marketing practices at leading consumer goods companies.
What other CG companies made BusinessWeek's Most Innovative Company list in 2009? Plus, find out what the CEO of the top CG company has to say about innovation.
As the recession continues to put pressure on the consumer goods industry, trade promotion investments are coming under intense scrutiny. Here are the prerequisites for the successful adoption of trade analytics.
The suit alleges that the defendants intentionally failed to provide notice of a recent PBG Board meeting to the PBG directors affiliated with PepsiCo.