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Marketing

  • The Clorox Company Unveils New Corporate Logo

    The launch marks the most dramatic change in the company's visual identity since 1957.
  • U.S. Okays Coca-Cola Bottler Acquisition

    The completion of the acquisition remains subject to the receipt of approval by CCE shareowners.
  • P&G Empowers Innovation in Asia

    A new independent innovation research center will focus on revolutionizing product design and development for consumers aged 50 and above in Asia.
  • Unilever to Acquire Alberto Culver

    The acquisition makes Unilever the world's leading company in hair conditioning, the second largest in shampoo and the third largest in styling.
  • Glidden Makes a Comeback

    It was oneof the paint industry's greatest success stories: In 1984, The Glidden Company was the third largest producerin America's paint and coatings industry. And then suddenlyin 1986, the brand literally fell off the map. When AkzoNobel acquired theGlidden brand in 2008, one thing was clear: It had to undergo a holisticre-invention of the Glidden brand and restore it to its former glory.
  • P&G's PUR Innovation

    The new design issimple to install so that no tools are required and it can be easilydisconnected when needed.
  • Wearing Warner Bros.

    The event is partof a five-market tour, visiting JCPenney stores around the country.
  • Fisher-Price Celebrates Dora

    Dora moves herarms, swings her hair and swivels her body to the beat as she teaches kids thesteps to her signature dance.
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