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A-B InBev Signs On-Demand Procurement Contract

Anheuser-Busch InBev signs a contract with iTradeNetwork Inc. (ITN), a global provider of on-demand supply chain management and intelligence solutions to the food & beverage industry. ITN will provide InBev with an on-demand procurement solution for its UK retail and operator customers.

"Using ITN's procurement solution we will offer our customers the high standard of online service that they expect from one of the world's top five consumer products companies and the world's leading brewer," says Alistair Kemp, Trade Market & Technical Sales director for Anheuser-Busch InBev. "Our customers are telling us they want to trade with us online, and we are looking forward to an ambitious rollout plan in 2009."

InBev UK offers a full portfolio of beers, wines, spirits and soft drinks to the hospitality market in the UK, including brands like Budweiser, Stella Artois, Brahma, Beck's and Leffe. ITN will deliver the technology platform and a range of support services to provide a full online transactional service to pubs, restaurants, hotels and other leisure outlets.

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