ARTICLES BY THIS AUTHOR
- 6/4/2008
Coca-Cola Program Encourages Olympic Spirit
Long before the first medals are awarded in August, Coca-Cola willbuild excitement for the Olympic Games with the launch of anOlympic-themed program in the United States. - 6/4/2008
Enabling Efficiency
In August 2004, R.J. Reynolds Tobacco Company (RJRT) merged with Brown & Williamson Tobacco Company and, as a result, began to take a look at the two companies across all different functions and divisions. The goal was to identify best practices within each organization and build the best company going forward. - 6/4/2008
Diageo's Irish Overhaul
Diageo's move to a new suburban 'mega-brewery' was necessary to compete with the rise of lower-cost breweries in Eastern Europe, Russia and China. - 6/4/2008
Visionaries 2008
CGT is proud to present the most recent crop of Consumer Goods Visionaries - those industry thought-leaders who are driving change and innovation in both their companies and the industry as a whole. Ranging from CIOs and senior vice presidents at major Fortune 500 firms to executives from innovative mid-market companies, CGT's Visionaries list is a who's who of industry leaders. - 6/4/2008
Fresh and Empty
While 8.3 percent is the industry average for out of stocks, somesupermarkets are successfully employing technologies that maintainaccurate shelf, store and warehouse stock levels. - 6/4/2008
State: All Chickens Exposed to Bird-flu Killed
All chickens exposed to the bird-flu virus in northwest Arkansas are killed and buried. - 6/4/2008
Fergie Lands Shoe Deal
Brown Shoe Footwear developed by Fergie is expected to be available to consumers for spring 2009 season. - 6/4/2008
Heinz Lays Plans New S.C. Frozen Meals Plant
Heinz will employ 350 workers at its new frozen meals plant in Florence, S.C. - 6/3/2008
Bud Light and NHL Renew Marketing Agreement
Anheuser-Busch Inc.'s Bud Light remains the official beer of the NHL through the 2010 and 2011 seasons.