ARTICLES BY THIS AUTHOR
- 3/15/2010
Smucker Divests Hungry Jack
Smucker will continue to own and market Hungry Jack in the breakfast category; Basic American Foods will expand its retail presence in the potato business. - 3/15/2010
TRIA Beauty Utilizes E-Commerce Platform
TRIA Beauty selects the hybris e-commerce platform to support its expanding global business. - 3/15/2010
PepsiCo Names New Chief Financial Officer
The current CFO will stay on as an executive vice president. - 3/14/2010
Wal-Mart, Target Named Most Valuable Retail Brands
A new report from Interbrand Design Forum shows that the strong retail brands got stronger, while the bottom 25 companies fell. Find out where your top customers rank when it comes to brand value. - 3/14/2010
P&G Launches Future Friendly Initiative
The initiative brings together Procter & Gamble brands like Tide, Pampers, PUR, Duracell and others for a simple mission: to help mainstream consumers save water, waste and energy at home. - 3/11/2010
Kraft Reinforces Sustainability in the Office
At Kraft Foods, "greener" office buildings are making it easier for employees to reduce their environmental impact. - 3/10/2010
Target Launches Mobile Coupon Program
Target launches a scannable mobile coupon program that allows guests to receive exclusive offers directly on their mobile phones. - 3/10/2010
Kraft Equips U.S. Sales Staff with Ford Cars
The world's second-largest food company takes delivery of 2,500 2010 Ford Fusions for its national sales staff. - 3/9/2010
Jones Soda Intends Merger with Reed's; Jones CEO to Depart
Reed's Inc., maker of sodas in natural food stores nationwide, and Jones Soda Inc. announce that the two companies have entered into a Letter of Intent (LOI) regarding a merger, with Reed's as the surviving company. - 3/9/2010
P&G Division Licenses POS Tool
Procter & Gamble licenses the Kalido Information Engine to collect POS information for consolidation, reporting and analysis.