ARTICLES BY THIS AUTHOR
- 7/6/2010
3 Capabilities Needed to Win at the Shelf
Based on the results from a global survey, Booz & Company reveals the three core operational capabilities identified by CPG companies to win at the shelf and increase ROI. - 7/6/2010
Kraft Foods to Sell Cadbury Romania Business
The divestiture satisfies the European Commission requirement of the Cadbury acquisition. - 7/6/2010
Cold Stone Launches eGift Program on Facebook
Cold Stone Creamery and First Data debut an eGifting solution for ice cream lovers on Facebook. - 7/5/2010
The Top 10 Financially Healthy Retailers
Amazon.com topped the list for the second year in a row by exploiting the increasing availability of broadband internet and mobile technology. Find out if your top customers made this year's ranking and see what you can learn from their success. - 7/5/2010
Procter & Gamble Closes Acquisition of Ambi Pur
Ambi Pur is a leading global air care brand with presence in 80 countries, with strong presence in Western Europe and Asia. - 6/30/2010
Top 10 People Who Influence What Americans Buy
From to Mark Zuckerberg to Michelle Obama, here's what you need to know about the 10 biggest influencers that are embracing "mindful spending" amongst consumers. - 6/29/2010
Wal-Mart Appoints Two New CEOs
In their new roles, the CEOs will focus on driving the next generation of value creation for Walmart. - 6/29/2010
Globalizing TPM: P&G's Story
- 6/29/2010
Newell Rubbermaid Utilizes Spend Analysis
The SAP deployment is expected to provide Newell Rubbermaid clear visibility into spend patterns and provide its sourcing community with a consolidated view of data. - 6/29/2010
The Retail Battle Has Moved In-Store