ARTICLES BY THIS AUTHOR
- 1/27/2013
ScottsMiracle-Gro CFO Resigns
Dave Evans will leave his post in mid-February, but will assist in the transition.<br /> - 1/27/2013
Brands Beat Celebs for Most Social Media Followers
Nearly two-thirds of users who fan social media pages are choosing to follow brands and retailers beating out celebrities and TV shows. That means that, surprisingly, Walmart is actually a bigger deal than Kim Kardishian when it comes to social media. Find out how brand popularity online is impacting buying behavior.<br /> - 1/24/2013
ROXY Launches Social Media Campaign
<div>Following the success of Let the Sea Set You Free Campaign - ROXY continues its quest to build its social community of unique content creators.</div><br /> - 1/23/2013
2013 Readers' Choice: Editors' Picks
Each year, <em>CGT</em>'s editorial staff calls attention to more than 20 additional solution and service providers that are poised to make a substantial impact on the consumer goods market with innovative yet necessary tools. - 1/23/2013
2013 Readers' Choice: Trade Promotion Management
<em>CGT</em>'s readers rank the top 10 technology companies that provide a solution for trade promotion effectiveness, including trade promotion management (TPM), price management, trade promotion optimization (TPO), etc. - 1/23/2013
Brown-Forman Utilizes E-Invoicing in Latin America
This international expansion strategy places a greater demand on the information technology team within Brown-Forman by requiring its SAP systems to comply with the constantly changing financial legislation around the world. <br /> - 1/23/2013
2013 Readers' Choice: Demand Data Analytics
<em>CGT</em>'s readers rank the top 10 technology companies that provide a point software solution or a software suite for the cleansing, analysis and integration of downstream data. - 1/23/2013
2013 Readers' Choice: Supply Chain Execution
<em>CGT</em>'s readers rank the top 10 technology companies that provide a suite of software or point solution for supply chain execution, including WMS, TMS, load optimization, etc. - 1/23/2013
Why Low Prices Don't Guarantee Customers
Contrary to the usual strategies of many top retailers, a new study reveals that consumers are often put off by promises of lowest prices. Read on to find out the significant implications that this research has for retailers <em>and</em> manufacturers.<br /> - 1/23/2013
2013 Readers' Choice: Mobility
New this year, <em>CGT</em>'s readers rank the top five technology companies that provide software, hardware and/or services for managing "mobility" for both internal and external communications.