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  • PepsiCo Partnership Nurtures Marketing Leaders

    As part of the program, participants will create a pop-up marketing agency that will provide real-world marketing and advertising solutions for PepsiCo U.S. beverage brands.
  • Gregg Ribatt Joins Crocs as CEO

    Veteran footwear and apparel executive Gregg Ribatt has been named CEO of Crocs, Inc. and is expected to join the company in late January 2015.
  • Coca-Cola Appoints Chief Customer and Commercial Leadership Officer

    Julie Hamilton will lead a worldwide organization responsible for growing sales and profits with more than 20 million customers who serve Coca-Cola beverages to 1.9 billion consumers a day in more than 200 countries.
  • The Top Headlines of 2014

    ?Changing consumer preferences, market predictions and big data dominated as conversations within the CGT community in 2014, alongside longstanding favorites, including TPM and anything to do with P&G. Before the hustle and bustle of the New Year begins, take a moment reminisce about the trends and challenges we faced in 2014.
  • So Long, Farewell

    After 11 years with CGT, Editor Ali Ackerman Orr hangs up her editorial hat, puts on her consumer hat and says goodbye.
  • 2014 Awards Winners: CMO of the Year

    CGT honors Clive Sirkin, Chief Marketing Officer for Kimberly-Clark Corp., for making a demonstrable impact on his organization through the implementation and successful use of new marketing strategies, technologies and processes.
  • 2014 Awards Winners: Dick Clark Supply Chain Award

    CGT honors Kellogg Company for the successful integration of Pringles, a large, strategic product/brand acquisition, into the company's ERP backbone.
  • Trade Promotion Management

    New research explores the human element behind TPM and reveals that IT involvement and documentation often lead to more effective initiatives.
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