In a maturing solution category, discerning the differences between the leading vendors of the global business-to-consumer commerce suites, is becoming increasingly difficult. That is why Forrester's 69-criteria evaluation of these enterprise-class software providers is crucial for selecting the right partner for your online and omnichannel commerce needs.
This year promises to be a watershed for digital commerce. Conversations with 'digital leaders across industry segments have shown a remarkable turn in the last six to nine months. Personalization of all consumer interactions has clearly grown from an online-only context to an all-encompassing 'phy-gital'.
Walmart launches its hypermarket O2O platform "Walmart To Go" in Shenzhen, consisting of the newly launched "Walmart" mobile shopping APP, "To Go Service Center" in stores for self pick up, and multiple online & offline e-payment options.
Brand new research from CGT and IDC Manufacturing Insights provides a progress update for the consumer goods industry in the areas of trade promotion management, downstream data, analytics, S&OP and more.
Consumers today have unprecedented access to information creating an intensifying power shift. It is imperative for consumer products companies to stay ahead of the connected world by taking full advantage of going direct.
After a successful pilot phase with ChannelSight in 20 markets with over 100 retailers, the company is now rolling out the technology into additional regions and markets.
