Innovationedge Founder Cheryl Perkins, and Nuxeo’s Alan Porter will join CGT in an upcoming webinar to discuss how product asset management, combined with AI and ML models, can accelerate ideas to market for CG companies.
Packaged in boxes depicting black-and-white photographs of parents and their babies against a bold black background, Kimberly-Clark's new Huggies Special Delivery premium diapers stand out in a category full of pastels, whites and soft colors. In partnership with Target, a program incorporating the brand's unique creative spotlights the new diapers in stores, online and through unique, Minneapolis-area experiential events.
Best Buy recently put its weight behind the June 21 launch of Activision's Crash Team Racing Nitro-Fueled video game with plenty of support ranging from in-store demos and displays to a preorder bonus and digital support.
Clorox Co.’s Burt’s Bees turned to CVS/pharmacy to gain account-specific support for the national launch of its new cosmetics collection.
The launch — which the brand says is its biggest to date — comprises liquid foundation, blush, mattifying powder, mascara, liner and eye shadow