The two free applications are the first of several mobile products to be rolled out from the recently formed @WalmartLabs group under Walmarts Global eCommerce unit.
Managing trade promotions efficiently and effectively can have a significant impact on the bottom line. Find out how PepsiCo integrates its Trade Funds, Trade Claims and Dispute Management to improve revenue, volume, profitability and more.
The value of mobile retail marketing will reach $15 billion globally by 2012 as digital ad spendmoves to mobile and mobile coupons gain acceptance, according to a new report from Juniper Research. This is a growth of 50 percent over 2011.
By 2009, Hayneedle, Inc. was marketing more than 220 niche product category web sites. With so many disparate products, an organized and optimized distribution process became top priority.
Selerant and its subsidiary, ValuePlus, enter into agreements with the Chinese Institute for Food Science and Technology and Taiwanese Ministry of Economic Development to build a food law database encompassing greater China countries.