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Technology

  • Clorox Inks Soccer United Marketing Deal

    The partnership involves sales and marketing efforts along with in-store support from major retailers.
  • Conair Creative Department Wins Packaging Awards

    This annual competition spotlights excellence in creative services, celebrating the power of package design and in-store graphics to advance brands and forge an emotional connection with the consumer at the point of purchase.
  • Mahindra Challenges India to Drive Disruptive Innovation

    The Mahindra Group launches India's biggest innovation prize - the 'Rise Prize' which offers USD1 million to drive globally relevant, disruptive innovations while helping build a culture of innovation in India.
  • Mattel to Acquire MEGA Brands

    Mattel, Inc. and MEGA Brands Inc. announce a definitive agreement for Mattel's acquisition, through a wholly-owned subsidiary of Mattel, Inc., of MEGA Brands for US$460 million.
  • Retail Solutions Extends Analytics Tools to SMBs

    Retail Solutions Inc. announces its new retail reporting functionality tailored specifically for meeting the needs of the small-to-medium enterprise (SME) market.
  • L'Oreal Taps PLM Tool to Optimize Innovation

    LOreal selects Siemens software to help optimize its packaging development processes, reduce time-to-market, and improve product innovation and quality.
  • Bring It on Home

    Many brands are utilizing social media as a means to enhance consumer engagement and the overall brand experience, which adds tremendous value in terms of building trusted relationships. However, a new social media application has the potential to be much more powerful: consumer understanding. Julia Chen Davidson, global consumer products lead, IBM Institute for Business Value, explains how CG companies can take hold of this opportunity within their four walls.
  • Women in Supply Chain

    With its beginnings firmly rooted in trucking and manufacturing, supply chain has traditionally been viewed as inhospitable to women. But change is on the horizon as more women enter the field and as progressive companies recognize the advantageous skillsets that women bring to the table.
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