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Technology

  • Improving the Digital Supply Chain with MDM

    Keeping a brand strong and maintaining product consistency is inherently complex for consumer packaged goods companies in todays digital landscape.
  • Stores Face the Retail Plague, Close Doors in 2014

    This year stirred up the pot of new store closings, not because the retail industry as a whole is in crisis, but because some retailers have found it difficult (or nearly impossible) to keep up in the fast-moving, competitive retailing environment.
  • Hillshire to Acquire Pinnacle Foods for $6.6B

    On a combined basis, the companies are expected to have leading positions in key frozen, refrigerated and center of store grocery categories.
  • Mondelez Expands Mobile Futures to Australia

    After a successful rollout in the United States and Brazil, the incubator is expected to shape the future of mobile marketing in Australia.
  • Name that Blimp

    The Goodyear Tire & Rubber Company selects ten finalists in its national "Name the Blimp" contest for its newest airship.
  • Mondelez International Builds The Amazing Wall

    Mondelez Canada broke down traditional barriers and resurrected a new wall that connects, rather than separates, its entire sales organization.
  • Analytics-Based Planning

    Rapid developments in technology along with economic and marketplace changes continue to put pressure on salesforces to adopt new approaches. Are you ready for the next generation of customer planning?
  • Ick-Provisation

    Clorox and comedienne Rachel Dratch helps to bring consumers' ickiest moments to life through personalized content based on real-time tweets.
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