Technology

Kellogg's has successfully used mobile technology to improve visibility and measurement of its field sales activities and retail execution across the United States. Find out how the company is implementing and using the solution.

Creating an efficient and analytical environment - one capable of transforming raw data from suppliers, customers, locations, products, etc., into deliverable insights - is a real challenge. Find out how manufacturers are leveraging technologies such as a Master Data Management to consolidate and manage their nutrition and product information across the organization, and to publish accurate and up-to-date information across all channels.

Dean Foods Company has named a former Clorox, Campbell executive as its new EVP and Chief Operating Office. Find out who has taken over this role.

Traditional supermarket chains are scrambling to get a foothold in the e-commerce marketplace. As some retailers build out internal capabilities for online ordering and out-of-store fulfillment, others are striking formal arrangements with third-party services to offer their alternative-seeking shoppers something until they can get their own operations up and running.

Walmarts head of mobile and digital has joined PepsiCo to lead a big e-commerce push for the maker of Doritos potato chips and Pepsi-Cola.

Seattle-based Amazon.com’s Amazon Media Group has selected three more agencies to join its Trusted Creative Partner program, marking the first additions to the six original partners named when the initiative launched in 2014. 

Find out how DKNY is using Instagram Direct to provide fans personalized content on how runway designs were conceived.

CGTwill once again recognize one individual and three consumer goods companies for excellence in IT, supply chain, customer management and small-to-midmarket growth strategies. Today, we proudly reveal the 20 finalists for the prestigious 2015 Business & Technology Awards.