The No. 2 sports apparel and equipment maker in the world, adidas-Salomon Canada, uses the IBM eServer iSeries platform to gain a competitive edge in its market.
It was a sunny, autumn day, perfect driving weather to soak up the picturesque country scenery of Concord, Massachusetts, the locale of this months cover story with Welchs.
Hormel's Competitive Edge Hormel Foods Corporation sinks its teeth into Interactive Edge's XP3 Suite to better analyze syndicated scan and panel data and to automate the updating of its customer business planner.
In order to remain competitive, consumer goods firms are faced with the increasing challenge of getting their products developed and to market faster than ever before.