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IT Integration

  • Changing Direction

    The New York-based footwear company, Deer Stags Inc., touts a reputation for comfort, durability and value reaching back to 1929.

  • The Pulse -- November 2004

    Hormel's Competitive Edge Hormel Foods Corporation sinks its teeth into Interactive Edge's XP3 Suite to better analyze syndicated scan and panel data and to automate the updating of its customer business planner.

  • INSIGHTS -- November 2004

    Technology vendors and consultants have made Radio Frequency Identification (RFID) overly complex and confusing.

  • Playing the Field

    A troubling problem facing the video game industry is the perpetual charge to create next generation consoles.

  • A Taste of Success

    In October 2002, at the National Association of Convenience Stores, Slim Mints Weight Loss Breath Mints nabbed 82 new customers.

  • Weathering the Storm

    Unlike most companies, London Fog sees signs of celebration in the skies when dark clouds start gathering.

  • Taking Care of Business

    With projected annual sales of more than $9 billion, Kellogg Company is evolving far beyond its core business of being the world's largest producer of cereal.

  • An Uncanny Approach to TPM

    Throughout its first decade of doing business as a home canning company, Alltrista Consumer Products Company had little need to track promotional activity and trade promotion spending.
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