Under the agreement, which runs to 2015, GSI will continue to provide Bath & Body Works' online store (www.bathandbodyworks.com) with e-commerce technology and fulfillment services.
Working with EDS, Kraft Foods is now positioned to rely on clearly documented IT services and processes that are expected to support its targets of growth, innovation and cost reduction.
As the recession continues to put pressure on the consumer goods industry, trade promotion investments are coming under intense scrutiny. Here are the prerequisites for the successful adoption of trade analytics.
In 2006, Sara Lee Corporation embarked on a journey to create a comprehensive trade management strategy for its North American Retail business. Here, Sara Lee execs share best practice tips learned along the way.